AFK Group writes for ESI to element the corporate’s launch of AFK Pros in 2021 and the following journey it has launched into.
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General, 2021 has been a difficult journey for companies throughout all industries. Nonetheless, when wanting again via the final 12 months, it’s crucial to understand achievements – regardless of the troublesome circumstances.
Within the face of uncertainty, AFK Pros has endured an unbelievable inaugural yr.
AFK Professionals, a totally new pillar to the AFK Group conceived in 2021, got here to fruition with the objective of representing worldwide esports professionals throughout quite a lot of titles. The model works alongside gamers to develop their careers by offering contract negotiation, model improvement and help.
Over the past eight months alone, the crew has gained a large roster of esports expertise and shaped relationships with main esport groups signing to the likes of TSM, FNATIC and Guild Esports.
The crew initially started when Alexander Davis, AFK Group’s Head of Europe and Esports, joined the company some months in the past throughout spring. Working intently with esports agent Jamie Wooton, the duo created a formidable crew.
Davis, beforehand boasting expertise managing esport groups and gamers for organisations corresponding to Advanced Expertise and SK Gaming, was in a position to develop AFK Professionals expertise roster to over 50+ professionals.
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Reflecting during the last 9 months, Davis commented: “It’s been a whirlwind few months over on the esports facet. We’re excited to have the ability to frequently recruit and signify the perfect esports expertise, and actually push for them to get probably the most out of their contracts and offers.
“It’s so rewarding to see the expansion and profession development of a few of these people, and we are able to’t wait to see the place the scene is in one other 12 months”.
A few of the company’s most notable signings embody Misfits Gaming’s RLCS Rocket League roster, which consists of Arju, Kash and Mittaen, alongside coach AndyTheMandy. Equally, the company signed a whole Apex Legends crew to Cloud9, a facet that secured second place within the ALGS Championship. This already demonstrates AFK Professionals’ intuition for scouting expertise to create main esports rosters.
The esport title that AFK Professionals has seen vital success with, nevertheless, has been VALORANT. While representing over 20 unique skills throughout 10 groups throughout the skilled leagues, AFK Professionals was additionally thrilled to have a good time the signing of Santeri ‘BONECOLD’ Sassi, an in-game lead for esport crew Acend.
Most notably, Sassi proved profitable in main his crew to victory at this yr’s VALORANT Champions Tour, a prestigious achievement that demonstrates the tier of expertise that AFK Professionals represents.

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General, the targets for AFK Professionals within the new yr is to set its sights increased, in addition to proceed to bolster and help the expansion of its rosters, groups and gamers. Internally, the company goals so as to add extra stellar brokers to its roster to proceed to offer better experiences to shoppers. Furthermore, there are additionally ambitions to maneuver into new esport titles, demanding that the AFK Professionals title is heard throughout the scene.
With inner groups set for progress, AFK Professionals endeavours to additional help people to pursue private improvement targets and journeys. Furthermore, AFK Professionals appears to be like ahead to welcoming extra members into the company to overcome subsequent yr.
From our sponsor AFK Group